Client ·············· Nike
Market ············ Global
Media ·············· Digital
Market ············ Global
Media ·············· Digital
Copywriting and co-creative direction of Nike+Training Club - the most established digital platform helping athletes reach their fitness goals through the world’s most connected fitness community, with over 15 million downloads globally. Origination of conceptual work to grow the community and promote N+TC online programs, in-store experiences, live classes and events all over the world.