Client ··········· Vogue China
Partner ········ PicsArt
Photo ··········· Sølve Sundsbø
Media ··········· Print & Digital
Partner ········ PicsArt
Photo ··········· Sølve Sundsbø
Media ··········· Print & Digital
Creative direction for Vogue China shooting featuring Natalia Vodianova shot by Sølve Sundsbø. Ideation of a socially driven campaign in collaboration with PicsArt, where users could edit and artwork one of the shots of Natalia to be published on Vogue’s cover.
![](https://freight.cargo.site/t/original/i/babccc14b8d5e163e9a2d1671b8395b2e6704ca7eaa4874c9fdbf24164bd97a3/natalia-vodianova-vogue-china-september-2019-issue-11.jpg)
![](https://freight.cargo.site/t/original/i/7069e396ccd19d4a471d5cf94b0803e61a21608331d795e7b6889bd77845bbb8/Natalia-Vodianova-Vogue-China-Cover-Photoshoot03.jpg)
![](https://freight.cargo.site/t/original/i/200c3ef3ebd25964bebdeb74b3460fa7bc9eb4a20b0a0684e0716f19f400e33f/Natalia-Vodianova-Vogue-China-Cover-Photoshoot08.jpg)
![](https://freight.cargo.site/t/original/i/4ae8cafd1585c5f196afa30ea0a167bfb74d02664962f3dde4e054da6c2b1c75/Natalia-Vodianova-Vogue-China-Cover-Photoshoot11.jpg)
![](https://freight.cargo.site/t/original/i/05764b088e88db8808daa0fe109b2d0bc37bbcb2818807c56e9993ef41c0a808/Natalia-Vodianova-Vogue-China-Cover-Photoshoot09.jpg)
![](https://freight.cargo.site/t/original/i/d33f1bbff9a92e1401b878f72a5a7ba88adaffe7fadea602020fcd8a73e2b1f6/Natalia-Vodianova-Vogue-China-Cover-Photoshoot06.jpg)
![](https://freight.cargo.site/t/original/i/75b139add0ca8b2264def40c5eee1986da8e8c6b63522559f42d18561e1ba80b/Natalia-Vodianova-Vogue-China-Cover-Photoshoot04.jpg)
![](https://freight.cargo.site/t/original/i/a61f854bd0da1bc23bedd51c9aeaac5e28958c64d00edfae74b6bf679ece0ac3/Natalia-Vodianova-Vogue-China-Cover-Photoshoot05.jpg)
![](https://freight.cargo.site/t/original/i/41ea4dadae4aebf3c7c7fcaf7a133ae676fa0a6cb51c00326e0358357fa12879/81Zajc-oZYL._AC_SL1500_.jpg)
![](https://freight.cargo.site/t/original/i/723f490df806b31233eafcff31b2e7c0451cefb989999dcda77d913e027137eb/Resize_02.jpg)
![](https://freight.cargo.site/t/original/i/e3f0f091716121b44199ce7de8ccea58513423dc3d12fc9c1d55b4f17ef7fee4/Resize_01.jpg)